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What it takes to establish true credibility – The fast path to mastery is learning directly from those who have already succeeded!

Think you need to be a writer to become an author? Think again.

NOTE: This is not just another instructional only course. This is a REAL end-to-end publishing project where you will have a tangible result (in the form of a book & eBook) at the completion of the 6 sessions outlined below. By the end of session one, you will most likely already be publishing your content online.  No student will be left behind.  Many authors land speaking gigs and have received media coverage before the completion of their book. Some of the authors have already been featured on NBC, CBS, Denver Business Journal, plus many other publications specific to their field.

Imagine a university where each student not only gets a textbook custom tailored to curriculum they personally designed, but each student literally becomes the author!

50 Interviews provides a straight forward structure that anyone with a passion and a desire to become an author can adopt.  The process involves taking an informational interview to a new level of sophistication. The author gains more knowledge, and rapidly morphs that knowledge into credibility through the process of authoring the title of their choice.

The mission of 50 Interviews, Inc. is to provide aspiring, passionate, driven people a framework to achieve their dreams of becoming that which they aspire to be. Learning what it takes to be the best in your field directly from those who have already succeeded. The ideal author is someone who desires to be a recognized expert in their field. You will be part of a community of authors who share your passion and who have learned firsthand how the 50 Interviews concept works. A form of extreme education, the process will transform you into that which you aspire to become.

  • Are you a student looking to have an advantage when you graduate? 50 Interviews offers a powerful structure for expanding your professional network.
  • Are you a professional speaker without a book, lacking the writing skills to create one? 50 Interviews provides a straight forward process that results in a book you will be proud to call your own.
  • Will you benefit from the credibility boost of being a published author? When you become an author, your credibility in the world goes way up.  No matter how many certifications, degrees, or designations you currently have, authors have an advantage. Two Ph.D’s & one MD have already gone through the process.
  • Would you like to get paid to speak? Many of the authors have landed multiple paid speaking gigs. Even if you don’t get paid at every engagement, by selling your books, you in turn are getting compensated for your time.  Most people agree, speaking is the most effective way to market yourself and your business. We provide an easy to follow & implement format, so you don’t need to be intimidated about creating the content for your talk.
  • Are you someone looking to dramatically alter the course of your life? All the authors have literally rewritten their own futures one interview at a time.

Why not first go have some conversations with those who do what you think you might like to emulate? Find out what drives them… how they found success, and you will learn whether or not you have what it takes… discovering for yourself the answers that already lie within.

Who you are need not be determined by your past, but rather the future you choose to live into. By surrounding yourself with those you admire (of whom you will interview) AND those who support you through project completion (50 Interviews Inc. and it’s community of authors), you will literally rewrite your future one interview at a time. Who you become is who you define yourself to be at the onset of this endeavor.  The 50 Interviews community you join doesn’t know you any other way. This is an important yet subtle distinction.

Endorsements from authors who have published with 50 Interviews:

“The process of becoming a 50 Interviews author has been more valuable to me than my Ph.D., which cost upwards of $30,000 back in ‘98!”     – Don McGrath, 50 Athletes over 50

“A million thanks to Brian Schwartz, the founder and publisher of the 50 Interviews brand. Brian has been an incredible person to work with. His support, inspiration, and tireless enthusiasm have been invaluable to me throughout the entire process.”     -  Michael Levy, Author of Successful Property Managers

“To my publisher and friend, Brian Schwartz, creator of the 50 Interviews book concept, thank you for taking a chance with me by arranging a unique contract for our work. Brian you embody the authorpreneurial spirit you talk about in your book 50 Interviews: Entrepreneurs. And yes, you DO inspire me by the way you keep going in face of sometimes long odds.”      -Randy Berry, Author of Video Marketing Pioneers

“The inspiration factor is changing my life every day, not to mention all the amazing tricks and tips I’m learning! Speaking to those who have started from nothing, as we all do at first, and created exactly the kind of career they had only dreamed of before, is pure genius for those who think they might like to change careers.

Talking to those who have been through it before, we can quickly see if this is the kind of life we want to pursue, or at least which aspects appeal to us. It can show you how likely it is that you will love this new career, and whether you are likely to succeed, when you take into consideration all of your own needs and personality traits.”       – Laura Lee Carter, Author of Finding Speaking Success: Mentoring Tips from the Masters

If you are curious about the framework, I encourage you to join one of our weekly author education & community calls as a guest.  You need to RSVP at: authoracademy.eventbrite.com (you can also find out when the next call is schedule to occur).

Check out a few of the actual published book excerpts here.

What tools and infrastructure will you receive as a 50 Interviews author?

  • Setup with your own subdomain and blog (see this sample) with an email opt-in/subscriber interface
  • Provided a @50interviews.com email account
  • Granted access to our exclusive authors only forum.
  • Setup with a shared, secure online document repository/workflow engine to manage and produce all of your interviews.
  • Given the ability to sell your products in our online store and accept credit cards for purchases.
  • List your book on Amazon.com, BN.com and make it available through our worldwide distribution partner Ingram.

On a per interview basis:

  • Transcription
  • Editing
  • Layout
  • Online interview release form
  • A blog post*
  • Press release (emailed to over 100 media outlets)*

On a per book & per site basis:

  • Cover & back cover design
  • Custom web banner
  • Custom business cards

*Optional

In addition to the infrastructure noted above, you will be put into a community of more than twenty other 50 Interviews authors that meet by phone and in person on a regular basis to share best practices, resources, and contacts… all of which have resulted from becoming a 50 Interviews author.

Do you know the story of Napoleon Hill’s Think and Grow Rich?  He went out and interviewed successful entrepreneurs. And in doing so, wrote the first book of it’s kind… one that has withstood the test of time.  Each 50 Interviews author is taking on a similar challenge.  Specific to each topic, you will become known as the Napoleon Hill of your field!

Additional options being offered later this year to monetize your content through 50 Interviews Inc. (to publish your content in medium beyond printed books) including:

  • Interactive iTunes/iPad application
  • ‘For fee’ subscriber online content delivery
  • Kindle, Nook, Sony Reader, Scribd, and the soon to be announced Google eBook reader
  • Audio companion (on a per episode basis or as an abridged version of your book)
  • Membership site for your readers (now available!)

This 3 month program will be delivered live & highly interactive online (by phone & online via GoToMeeting) occurring every 2 weeks.

Author Workflow

6 sessions/steps will give each author the opportunity to complete a 10 or 25 interviews book within 3 months. Here’s a high level outline of the six steps you will be guided through:

Step 1

Start-up and kickoff. Coming up with the topic. Defining a reachable niche. Identifying the first interviewees. Determining the questions. Brainstorming possible titles.  Interviewing skills. An introduction to the technology used to record the interviews (either in person or by phone).  How to use the document repository to upload files and manage the workflow.  Setting up your @50interviews.com email.  Successful strategies to fund a portion of the production cost by interviewees. Planning for PR (Publicity) in the beginning and lessons learned for those who’ve already published.

Step 2

Creating your wordpress blog (hosted at [subdomain].50interviews.com). Building a following. Getting on Facebook, Twitter, and LinkedIn.  Posting excerpts from the interviews, other standard pages (about, questions, interviewees, consent, etc.).  Getting the interviews transcribed, edited, and laid out for initial digital release. Strategies to find more people to interview (in case anyone is getting stuck).

Step 3

Focused on getting the interviews done and keeping up on editing. By now, each author should have at least 1-2 interviews complete.  We’ll discuss best practices, critique some of the work submitted thus far.  Begin working on the cover.  We’ll put an excerpt of your book up to start collecting email addresses (opt-in).

Step 4

Setting up an affiliate program, inviting interviewees to join. Posting excerpts to high traffic sites. Editing best practices.  Publishing volume 1.

Step 5

Strategies for getting publicity for yourself and your book.  Writing press releases. Using media lists.  Building buzz in anticipation of a release date. Creating and marketing your launch event (both online & offline). The right combination of offline & online media. Finding speaking opportunities.

Step 6

Get a complimentary copy of '10 From Ten' when you attend an overview!

Finalize release date. Creating a PR campaign uniquely suited to reaching your audience. Tips to sell more books when speaking. Ongoing orders will be fulfilled through distribution. Royalty payment arrangements. Ongoing support for authors via weekly community call.

By the completion of session 6, authors whom have completed 10 interviews or more we be published under the 50 Interviews brand. Large author showcase events (200+ attendees)  occur 3 times/year. The authors who do not complete 10 interviews will still have their work published digitally and given the option to be included into a compilation book with other authors.

Spend 15 minutes on the phone with me or attend one of our informational overviews and you will receive a free copy of our latest compilation ’10 From Ten’ featuring 10 interviews from 10 authors. Just complete the form below.

More questions? Complete the form below to receive additional information on the program.  You may also contact Brian Schwartz directly at: 970-215-1078 (Colorado) or by email: brian@50interviews.com.

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